The Vertical Hydrogarden retail location serves as the initial brick and mortar location for the company's franchise of stores slated to open in various locations. Greengro has retained 100% ownership of the brand and all assets with no debt carried over from previous operations.
Verticalhydrogarden.com, operating since 2010, will serve as the primary online platform for all stores launched in the franchise. Vertical Hydrogarden offers competitive pricing online through its existing relationships with manufacturers of name brand products. The store will also serve as the primary distribution and fulfillment center for sales generated by franchised stores.
"We are very excited to finalize the acquisition of Vertical Hydrogarden. We have worked hard to ensure that all of the pieces were in place to prove the concept of our franchise model for our vertical grow systems and related products. It is only now that we are able to begin in earnest with the launch of our first two stores under the flagship brand of Vertical Hydrogarden," states James Haas, CEO, Greengro Technologies.